TV analysis Report – A joint research study of Pakistan Advertisers Society and Mediabank Pakistan

Karachi, October 29, 2014 (PPI-OT): TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of September 2014. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share of each genre and ad-spend split over the time slots. The report also compares % advertising in minutes done by various advertisers on YOY basis.

Top 15 Brands:

Surf Excel – 3%

Q Mobile Noir i10 – 3%

Coca Cola – 3%

New Ariel Blue – 2%

Safeguard – 2%

Coke Studio – 2%

Lifebuoy – 2%

Telenor 3G – 2%

Head and Shoulder – 2%

Dew – 1%

Asani.com.pk – 1%

Telenor Talkshawk – 1%

Ufone – 1%

Warid Telecom – 1%

Tapal Danedar Tea – 1%

For more information, contact:-
Nafisa Gabaji
Communications Executive
Pakistan Advertisers Society (PAS)
2nd Floor, 6-C, 7th Commercial Lane,
Zamzama, Phase V, DHA
Karachi – Pakistan
Tel: +92-21-35836072
Fax: +92-21-35836073
Email: secretariat@pas.org.pk, nafisa.gabaji@pas.org.pk
Website: www.pas.org.pk

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