United Bank Limited’s Branchless and E-Banking Head Mr. Abrar Mir listed amongst World’s Most Talented Marketers

Karachi, October 08, 2013 (PPI-OT): The World Marketing Summit Malaysia 2013 (WMSM 2013) concluded with an engaging and insightful discourse, resulting in delegates exploring case studies, shared experiences and future direction on how social purpose can be injected into business objectives, elevating marketing to address and achieve the United Nations 8 Millennium Development Goals (MDGs), and at the same time, create a consumer market built from shared prosperity.

Group Head, Branchless and E-Banking, United Bank Limited, Abrar Mir is amongst those listed by the World Marketing Summit 2013 as one of the top 50 most talented marketing professional in the world who are contributing towards achievement of any one of the 8 Millennium Development Goals (MDGs).

The listing of the world’s top 50 most talented CMO goes through a rigorous selection process based on strategic perspective and business goal management, and Mir received the award for UBL Omni’s success as one of the pioneering players of Pakistan’s Branchless Banking sector that offers G2P disbursements, corporate cash collections, salary disbursements, mobile accounts, money transfers and bill payment services. The Award is also recognition of how corporations can and are using marketing and best practices to contribute to the 8 MDGs and profit from it.

The World Marketing Summit is an initiative driven by the iconic marketing guru Prof. Dr. Philip Kotler. The WMSM 2013 aimed to revolutionize the way marketers and consumers think, live and act as an individual and how society can collectively make contributions towards a better future by creating new approaches through marketing.

For more information, contact:
United Bank Limited
2nd Floor, UBL Warehouse Building,
Plot # 1 and 2 “C” Group,
Mai Kolachi Road, Karachi – Pakistan
Tel: 111 825 888
Fax: +9221 9920 1632