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Islamabad, 13 Oct 2023: easypaisa, a frontrunner in Pakistan’s digital financial services, unveiled ‘easypaisa Karobar’, a cutting-edge digital banking platform for retailers, per a recent press release. The platform, created in collaboration with Dukan, aims to transform the operational functionalities of two million retail merchants nationwide. Positioned as Pakistan’s inaugural digital banking app tailored for retailers, easypaisa Karobar aspires to digitalize the merchant sector by offering a platform where financing needs can be managed digitally, thereby simplifying operational procedures and integrating them into the digital economy.
‘easypaisa Karobar’ is engineered with an array of advanced features that enable merchants to perform cashless transactions from the easypaisa Wallet to distributors, alongside offering them flexible digital lending options for daily stock purchases. A sophisticated built-in Distribution Management System (DMS) offers merchants the capability to order stock online from distributors and to digitize their workflows via an integrated suite of robust software. This suite encompasses warehouse inventory management, digital payments, credit provision to merchants, and field apps for sales and order booker teams.
Shahzad Khan, Group Head Corporate Business, Productive Lending, and Channels at Telenor Microfinance Bank/easypaisa, expressed that the launch of easypaisa Karobar, together with the NOC from SBP, symbolizing their transition into a licensed digital bank, underscores easypaisa’s commitment to forging innovative financial solutions for the merchant community. The aim is to furnish them with rapid access to digital loans, payments, and inventory management, thereby catalyzing business expansion and propelling transformative outcomes.
The easypaisa Karobar platform serves as a centralized hub, creating a digital meeting point for merchants, distributors, FMCGs, and other pertinent stakeholders, thereby enhancing digital collaboration and growth amidst a predominantly offline community. Their collaboration with Dukan provides the technological support necessary for developing this platform.
Monis Rahman, CEO, and Co-founder of Dukan shared his thoughts on the venture, expressing delight over the partnership with easypaisa. He mentioned that the unique partnership reinforces a robust alignment of vision between Dukan and easypaisa, which is to drive prosperity to small offline businesses through digitization on a comprehensive scale.
The platform aims to enable FMCGs and manufacturers to digitize their supply chains, extending down to individual retail merchants. This digitization is expected to facilitate the conversion of cash to digital payments, permit merchants to avail credit for stock purchases via easypaisa, and offer unparalleled reporting and analytics to augment business efficiency. The inception of easypaisa Karobar is poised to fortify the digital financial ecosystem and provide retailers with a platform to conduct their businesses with enhanced ease and convenience.
The post easypaisa Introduces ‘Karobar’, a Novel Digital Banking Platform for Pakistani Merchants appeared first on Pakistan Business News.