AsiaNet-Pakistan Premier Editorial Content and Press Release Distribution Service
Karachi, 13 Oct 2023: Master Changan Motors Limited (MCML), in a joint venture with Changan International, has pioneered as the first Pakistani automaker to commence volume exports, dispatching an inaugural batch of 14 Oshan X7s to Kenya, destined for markets in both Kenya and Tanzania. This follows last year’s export of the first sample unit to a country in the Oceania region. The information was disclosed through a press release issued by Master Changan Motors Limited.
Marking the significant step of becoming Pakistan’s maiden volume exporter of technologically sophisticated SUVs – with the ‘Made in Pakistan’ Oshan X7 being the first SUV to be introduced in an international market – this achievement coincides with the 10th-anniversary celebration of the China-Pakistan Economic Corridor (CPEC), symbolizing the profound economic collaboration between Pakistan and China. The Oshan X7 is notable not only for its size, being the largest SUV in its segment, but also for its myriad of features including Adaptive Cruise Control (ACC), Autonomous Emergency Braking (AEB), Forward Collision Warning (FW), and the luxury of heated and vented seats, besides offering a versatile 5/7 seat layout.
An export ceremony hosted in Karachi featured CEO of Master Changan, Mr. Danial Malik, who articulated the company’s visionary stride towards integrating Master Changan into Changan’s global vehicle supply chain under the ‘Vast Ocean Plan’, concurrently positioning Pakistan as a producer and exporter of high-quality vehicles on the global map. “Kenya and Tanzania are among many countries where Master Changan Motors plans to leave its mark as we seek to broaden our export volumes,” added Malik.
Distinguished guests at the ceremony included Mr. Asad Rehman Gilani, Secretary Industries and Production; Mr. Asim Ayaz, General Manager Policy from the Engineering Development Board; Rizwan Bhatti, CEO PIDC; and Asad Altaf, Corporate Head HBL.
In a substantial announcement at the 2023 Shanghai International Automobile Industry Exhibition on 18th April, Mr. Zhu Huarong, Chairman of Changan Automobile, launched the ‘Vast Ocean’ plan. It is a strategy aimed at accelerating the company’s international expansion and guiding it toward becoming a global brand by focusing on intelligent low-carbon core technology, with plans to invest US$10 billion in the overseas market. Changan aims to extend its global presence to Europe, America, the Middle East and Africa, the Asia Pacific, and the CIS, intending to penetrate 90% of the global markets by 2030. Master Changan Pakistan is slated to play a pivotal role in Changan’s ‘Vast Ocean’ plan by catering to Right Hand Drive (RHD) markets worldwide.
MCML acknowledges that the export of ‘Made in Pakistan’ vehicles hinges on the Federal Government’s policies to encourage and incentivize the automotive industry. Pakistan’s automotive industry has submitted proposals intended to ensure the viability of auto exports in the long run. Malik extended gratitude for the government’s auto export policy 2021-2026 and emphasized, “The auto industry needs the government to create policies that increase volumes locally which, in turn, will enhance economies of scale, support deeper localization, and enable automakers to elevate their global competitiveness.”
Additional information and brochure downloads are available at https://www.changan.com.pk/oshan-x7
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