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Lahore, July 24, 2014 (PPI-OT): Chairman Pakistan Industrial and Traders Associations Front (PIAF) Malik Tahir Javed has urged the government to ensure active participation of women in economic activities as women constitutes more than half of our population and dream of economic stability could not come true without their significant role.
He was talking to a delegation of women Entrepreneurs, led by former LCCI Executive Committee Member Nabila Intisar, here on Thursday.
Malik Tahir Javed informed the delegation about PIAF strategy for women empowerment saying that a large number of women would participate in the LCCI forthcoming elections from the platform of PIAF.
He said that concerned government departments should impart training to needy skillful women as despite having all the talent, a number of women were unable to make a mark in the international market.
Chairman PIAF said that women constitute more than half of our population but their natural creative abilities are unutilized therefore there is a dire need to encourage them join mainstream economy. He said tht their participation in business will change complexion of society and perception of the country.
He said that though in recent years government has been focusing more on the development of women entrepreneurs in the country but due attention is needed by offering focused opportunities in export of goods to international market. He said that the products prepared by women entrepreneurs should be allowed concession in taxes. He urged the government to come up with a more aggressive package for the women entrepreneurs.
Chairman PIAF while urging the women to come forward and show their abilities said that the conditions have much improved in Pakistan, both in rural and urban areas. Today’s women are well aware of their rights, are equally educated and are entering into non-traditional businesses like boutiques, textile designing, printing and publishing, architecture, banking, I.T., business management, fashion designing etc.
He said that despite the fact that Pakistan has all resources in abundance and quality-wise its goods are ‘best of the best’ in the entire world but it has so far failed to get its share in the world economy only because of poor brand management in Pakistan.
He said that branding is one of the tools that helps highlight the soft image of any country besides giving required boost to its exports.
Malik Tahir Javed also urged Trade Development Authority of Pakistan (TDAP) to give due participation to the women entrepreneurs in the TDAP trade delegations.
For more information, Contact:
Khalil-ur-Rehman
Pakistan Industrial and Traders Associations Front
110/s Kot Lakhpat Industrial Estate
Lahore, Pakistan
Phone: (92) 42 5123522
Fax: (92) 42 5123522
Email: Info@piaf.pk
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