Karachi: Zindigi, powered by JS Bank, has entered into a partnership with the Pakistan Education Endowment Fund (PAK-EEF) to modernize the scholarship fund disbursement process through digital means. The collaboration is aimed at enhancing financial inclusion by leveraging technology, marking a pivotal step in making educational funding more accessible to students across Pakistan.
The initiative is in line with the core mission of PAK-EEF, which is to provide scholarships to talented students facing financial difficulties in accessing higher education. With this partnership, scholarship funds will be transferred digitally, ensuring greater transparency and efficiency in reaching thousands of beneficiaries nationwide.
At the signing ceremony, Atif Ishaque, Chief Business Officer of Zindigi, remarked on the importance of education as a tool for national change. He emphasized that the partnership would facilitate seamless financial support for deserving students, allowing them to concentrate on their studies and future success.
Syeda Hajra Suhail, Chief Executive Officer of PAK-EEF, highlighted the collaboration’s significance in strengthening the education-finance ecosystem. She noted that integrating technology into the scholarship disbursement process would enhance efficiency and ensure that funds reach the intended recipients promptly. PAK-EEF remains dedicated to fostering equitable access to higher education and empowering future leaders of Pakistan.
Murad Shuaib Khan, Secretary of PEEF, praised the partnership, stating that digital scholarship disbursement could serve as a model for transparency and accountability in other public sector programs.
The partnership underscores Zindigi’s commitment to empowering Pakistan’s youth through digital innovation, aligning with its vision of a financially included and digitally connected nation. PAK-EEF continues to play a vital role in human capital development by enabling students from underprivileged backgrounds to pursue their academic goals.