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Fertilizer Sales Surge in Pakistan Amid Kharif Season Boost

Karachi: Fertilizer sales in Pakistan have shown significant improvement for the second consecutive month of the calendar year 2025, bolstered by strategic discount offerings from companies, the availability of interest-free loans, and reduced channel inventory.

The latest data reveals that urea and CAN (Calcium Ammonium Nitrate) sales experienced a substantial rise, increasing by 21% and 28% year-on-year, respectively. In contrast, sales of DAP (Diammonium Phosphate) and NP (Nitrophosphate) have declined by 7% and 13% year-on-year, respectively.

Industry analysts anticipate a further recovery in urea sales as the Kharif season progresses, with projections indicating a 15% year-on-year increase in offtakes. This forecast is supported by the current lower channel inventory levels and strategic price discounts offered by fertilizer companies.

AKD Securities Limited has adjusted its target prices for key players in the fertilizer sector, including Fauji Fertilizer Company (FFC), Engro Fertilizers (EFERT), and Fatima Fertilizer (FATIMA), setting them at PKR 597, PKR 252, and PKR 125 per share, respectively, as of June 2026.

The developments indicate a positive trajectory for the fertilizer industry in Pakistan, driven by favorable market conditions and strategic initiatives by companies.

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